Sunday, April 15, 2007

Rods, Reels, & Real Estate

Fly fishing retail powerhouse, Orvis, is getting into the high end real estate market. Orvis will join Cabelas in listing properties of interest to outdoors men and women via their catalogs and websites. A recent article in the Great Falls Tribune spells it out:

"For Orvis, the property has to meet three criteria: The land needs to have conservation value, meaning it can't be over developed; it has to have strong recreational and sporting attributes; and it has to be deemed a strong investment, Watson said. "We're selective in what we take," he said. The aim is that if Orvis is listing it, it's a high-quality sporting property, he said"

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